Carewell Service – Branding Design
About the Project
There are a lot of processes that takes place to create a new brand. We value to create effective platforms and ways on how to efficiently represent our clients to their own clients. From an unequivocal brand statement to eye-catching visuals, here is a take on what takes place in Toneyes’ creative process of creating Carewell’s brand.
Creation of the Video
We used footages that represents the brand message that is
“Family, Care, Experience, & Life.”
Carewell is a professional care service in Phuket, Thailand that specializes in providing care services to guests diagnozed with alzheimers, dementia, and other conditions requiring short or long term care.
Web Design Redesign Project as Rebranding Base
Carewell came with the new web design rebrand project to Toneyes to change their appearance and brand. The reason for the rebranding was to give carewell service a unique corporate identity that will differentiate themselves from other care service companies around the world.
Let us tell you, the task was not easy to have a fragile topic such as dementia and alzheimer as a brand project. After the conclusion we concentrated on the positive things such as life, care and the competency of the care service company to draw the focus away for the care necety of the guest.