To accomplish this, our team worked on their web design, UI and user experience design, logo design, presentation design, motion graphics, and promotional videos.
About 2Pay4You
2Pay4You is a Czech Republic-licensed financial provider, regulated by the Czech National Bank, that offers online banking services to users worldwide. With its numerous banking features, such as Multi-Currency Wallet and Automated Invoice System, and lightning fast payments, users can now easily make transcontinental payments online by using only one bank account.
The Branding Concept
To create a strong and trustable brand identity for the company, our team decided to focus on three aspects of the brand:To create a strong and trustable brand identity for the company, our team decided to focus on three aspects of the brand:
- Bold
- Trust
- Making the world smaller and more convenient through flexible payment options
From these three aspects, our team decided on the slogan “Build, Security, Flexibility, and Freedom with every single payment” to strengthen the brand identity of the company.From these three aspects, our team decided on the slogan “Build, Security, Flexibility, and Freedom with every single payment” to strengthen the brand identity of the company.
Branding Design Elements
For 2Pay4You’s branding design project, our team first worked on their web design. For its web design, we incorporated html5 animations and infographics to introduce the functionality of each banking service to customers. The promotional video we used for the website can also be seen at Toneyes’s showcase video here. We also used a modern page builder with a CMS system, allowing to do make the highest possible content modification for the website. In fact, 2Pay4You is one of the first web design projects by Toneyes that uses this page builder.For 2Pay4You’s branding design project, our team first worked on their web design. For its web design, we incorporated html5 animations and infographics to introduce the functionality of each banking service to customers. The promotional video we used for the website can also be seen at Toneyes’s showcase video here. We also used a modern page builder with a CMS system, allowing to do make the highest possible content modification for the website. In fact, 2Pay4You is one of the first web design projects by Toneyes that uses this page builder.
Our team also focused on developing the website’s UI and user experience design to ensure current and potential customers enjoy a seamless experience. For this, Toneyes collaborated with the technical team of 2Pay4You to create a more efficient and friendly backend design, thus improving the usability of the website.Our team also focused on developing the website’s UI and user experience design to ensure current and potential customers enjoy a seamless experience. For this, Toneyes collaborated with the technical team of 2Pay4You to create a more efficient and friendly backend design, thus improving the usability of the website.
Lastly, to strengthen 2Pay4You’s new brand identity, our team created a promotional video. Not only did this caused the website to be more attractive to users, but it also emphasized that 2Pay4You cares about smaller companies and users and is committed to providing them a better, faster, secure, and cheaper banking and transfer payments solution.
Relationship with the Client
Through this branding design project, we’ve formed a close relationship with the client and is currently consulting for their brand marketing communication strategies. 2Pay4You is a member of Toneyes SPOQ.
