MyMeeting is a multimedia conferencing service provider from Switzerland that provides high quality audio and video as well as user friendly interface. The client got in contact with Toneyes, a design agency based in Bangkok, regarding the rebranding strategy for their main brand and sub-brands MyMeeting, MyHealthcare, MyJustice and MyConference.
The rebranding strategy came about when our agency was asked to design brand identities for the three sub-brands so current as well as potential customers are aware of the sub-brands and the focus of their service to the different industries.
While the MyHealthcare brand is focusing on clients such as hospitals, MyJustice deals with the government and legal institutions and MyConference is targeted mainly towards businesses and universities that are in need of a professional video and streaming solution.